All of that
which you read, now live it

October 2026

Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Admission until 20:00
Junín 1930, City of Buenos Aires (CABA)

All of that
which you read, now live it

October 2026

Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Admission until 20:00
Junín 1930, City of Buenos Aires (CABA)

All of that
which you read, now live it

October 2026

Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Admission until 20:00
Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
The Experience

Everything that was once paper and ink now comes to life with color, volume, and sound. And you can experience it.

Everything that was once paper and ink now comes to life with color, volume, and sound. And you can experience it.

Mafalda Immersive is an entertainment experience for all ages that takes you inside her universe. During 60 minutes, you will explore 1,300 m² divided into 13 rooms designed to activate all your senses: set designs and volumetric sculptures, 360° projections with surround sound, multi-user virtual reality, interactive touch screens, and original music composed for the experience.

A playful and fantasy world created to relive the universe of Quino. 
You walk through her bedroom, pass by Manolo's grocery store, and wander through her city. The smells, the textures, the sounds around you. You are right there with Mafalda.
Room 14 is for "DREAMING WITH MAFALDA," which is a 10-minute multi-user virtual reality experience (an optional ticket must be purchased) that allows you to enter with Sara, a teenager who is a fan of Mafalda, to explore Mafalda's dream of being a UN translator, Manolito's dream of being a businessman, and Susanita's dream of marriage.
With this technology using Virtual Reality Glasses, you enter in groups of six people who will be able to explore and share this fantasy world.
Mafalda Immersive is an entertainment experience for all ages that takes you inside her universe. During 60 minutes, you will explore 1,300 m² divided into 13 rooms designed to activate all your senses: set designs and volumetric sculptures, 360° projections with surround sound, multi-user virtual reality, interactive touch screens, and original music composed for the experience.

A playful and fantasy world created to revive the universe of Quino. 
You walk through her bedroom, pass by Manolo's grocery store, and wander through her city. The smells, the textures, the sounds around you. You are right there with Mafalda.
Room 14 is for "DREAMING WITH MAFALDA," which is a 10-minute multi-user virtual reality experience (an optional ticket must be purchased) that allows you to enter with Sara, a teenager who is a fan of Mafalda, to explore Mafalda's dream of being a UN Translator, Manolito's dream of being a businessman, and Susanita's dream of her wedding.
With this technology that uses Virtual Reality Glasses, you enter in groups of six people who will be able to explore and share that world of fantasies.
Mafalda Immersive is an entertainment experience for all ages that takes you inside her universe. During 60 minutes, you will explore 1,300 m² divided into 13 rooms designed to activate all your senses: set designs and volumetric sculptures, 360° projections with surround sound, multi-user virtual reality, interactive touch screens, and original music composed for the experience.

A playful and fantasy world created to relive the universe of Quino. 
You walk through her bedroom, pass by Manolo's grocery store, and wander through her city. The smells, the textures, the sounds around you. You are right there with Mafalda.
Room 14 is for "DREAMING WITH MAFALDA," which is a 10-minute multi-user virtual reality experience (an optional ticket must be purchased) that allows you to enter with Sara, a teenager who is a fan of Mafalda, to explore Mafalda's dream of being a UN translator, Manolito's dream of being a businessman, and Susanita's dream of marriage.
With this technology using Virtual Reality Glasses, you enter in groups of six people who will be able to explore and share this fantasy world.
Who is the experience for?
For those who want to reconnect with Mafalda.
For those who want to reconnect with Mafalda.
For those who are about to discover it for the first time.
For those who are about to discover it for the first time.
To share with family
To share with family
Each generation finds its own way of living this experience.
Each generation finds its own way of living this experience.
The concept

Mafalda was always universal. Her questions cross generations, cultures, and languages. What Quino drew remains one of the most lucid and moving perspectives on what it means to be human.

Mafalda was always universal. Her questions cross
generations, cultures, and languages. What Quino drew remains one of the most lucid and moving insights into what it means to be human.

Mafalda Immersive was born out of a need: to connect Mafalda with new generations. And it also arose from a question, which turned it into a project: what would happen if that universe could be inhabited? The answer is a living, sensory, and shared entertainment experience where Quino's work meets the languages that technology makes possible today.
A world-scale project that has its premiere at the Centro Cultural Recoleta in Buenos Aires, one of the most emblematic spaces in Latin America, from where it will embark on its international tour. Mafalda was always of the world. Now we can all enter hers.
The concept

Mafalda was always universal. Her questions cross generations, cultures, and languages. What Quino drew remains one of the most lucid and moving perspectives on what it means to be human.

Mafalda Immersive was born out of a need: to connect Mafalda with new generations. And it also arose from a question, which turned it into a project: what would happen if that universe could be inhabited? The answer is a living, sensory, and shared entertainment experience where Quino's work meets the languages that technology makes possible today.
A world-scale project that has its premiere at the Recolleta Cultural Center of Buenos Aires, one of Latin America's most emblematic spaces, and from there begins its international tour. Mafalda has always belonged to the world. Now, the world will be able to step inside her.
The concept

Mafalda was always universal. Her questions cross generations, cultures, and languages. What Quino drew remains one of the most lucid and moving perspectives on what it means to be human.

Mafalda Immersive was born out of a need: to connect Mafalda with new generations. And it also arose from a question, which turned it into a project: what would happen if that universe could be inhabited? The answer is a living, sensory, and shared entertainment experience where Quino's work meets the languages that technology makes possible today.
A world-scale project that has its premiere at the Centro Cultural Recoleta in Buenos Aires, one of the most emblematic spaces in Latin America, from where it will embark on its international tour. Mafalda was always of the world. Now we can all enter hers.
How to get there?

If you are looking for Mafalda's house, they moved to Recoleta

Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Entry allowed until 8:00 PM
Subway Line H (Las Heras or Facultad de Derecho station), Buenos Aires Bus, and more than 20 bus lines passing through the area, including lines: 10, 17, 37, 38, 41, 59, 60, 61, 62, 67, 92, 93, 95, 101, 102, 108, 118, 124, and 130
How to get there?

If you are looking for Mafalda's house, they moved to Recoleta

Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Entry allowed until 8:00 PM
Subway Line H (Las Heras or Facultad de Derecho station), and more than 20 bus lines that pass through the area, lines 10, 17, 37, 38, 41, 59, 60, 61, 62, 67, 92, 93, 95, 101, 102, 108, 118, 124, and 130
How to get there?

If you are looking for Mafalda's house, they moved to Recoleta

Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Entry allowed until 8:00 PM
Subway Line H (Las Heras or Facultad de Derecho station), Buenos Aires Bus, and more than 20 bus lines passing through the area, including lines: 10, 17, 37, 38, 41, 59, 60, 61, 62, 67, 92, 93, 95, 101, 102, 108, 118, 124, and 130

Corporate Experiences

We create high-end and exclusive experiences aimed at strengthening client relationships and motivating employees in the setting of the most anticipated immersive exhibition of the year.

How does it work?

We designed three programs to transform the visit into an exclusive experience for the guests. Each proposal consists of three strategic phases, with a scalable production level.

Corporate Experiences

We create high-end and exclusive experiences aimed at strengthening client relationships and motivating employees in the setting of the most anticipated immersive exhibition of the year.
Contact: mafaldainmersiva@gmail.com

How does it work?

We designed three programs to transform the visit into an exclusive experience for the guests. Each proposal consists of three strategic phases, with a scalable production level.

Corporate Experiences

We create high-end and exclusive experiences aimed at strengthening client relationships and motivating employees in the setting of the most anticipated immersive exhibition of the year.

How does it work?

We designed three programs to transform the visit into an exclusive experience for the guests. Each proposal consists of three strategic phases, with a scalable production level.

School visits.

A special group tour designed to experience Mafalda as a community. Inquire about prices for school visits.
Contact: mafaldainmersiva@gmail.com

School visits.

A special group tour designed to experience Mafalda as a community. Inquire about prices for school visits.
Contact: mafaldainmersiva@gmail.com

School visits.

A special group tour designed to experience Mafalda as a community. Inquire about prices for school visits.
Contact: mafaldainmersiva@gmail.com

Our Team

Our Team

Damián Kirzner

Damián Kirzner

Director and General Producer
Director and General Producer
He is one of the leading figures in immersive narratives and extended realities (XR) in Latin America. With a degree in Social Communication (UBA), his career in media and entertainment spans over 35 years. He was the Artistic Manager of Ideas del Sur and Promofilm, and the first content director of LN+.
He is one of the leading figures in immersive narratives and extended realities (XR) in Latin America. With a degree in Social Communication (UBA), his career in media and entertainment spans over 35 years. He was the Artistic Manager of Ideas del Sur and Promofilm, and the first content director of LN+.
On television, he created and produced titles that defined an era: Sorpresa y Media, Fugitivos, Señoras y Señores, Ardetroya, Padres e Hijos, Okupas, and Juana y sus Hermanas. In fiction, he collaborated with directors of the caliber of Fabián Bielinsky, Bruno Stagnaro, Eliseo Subiela, Pablo Fisherman, Marcos Carnevale, and Juan José Jusid. He was named Young Creative Entrepreneur for Argentina by the British Council of the United Kingdom and is an Emmy Digital Awards finalist. In 2014, he founded Mediamorfosis, the most influential Latin American new media festival in the region, with 30 editions across 9 countries.
On television, he created and produced titles that defined an era: Sorpresa y Media, Fugitivos, Señoras y Señores, Ardetroya, Padres e Hijos, Okupas, and Juana y sus Hermanas. In fiction, he collaborated with directors of the caliber of Fabián Bielinsky, Bruno Stagnaro, Eliseo Subiela, Pablo Fisherman, Marcos Carnevale, and Juan José Jusid. He was named Young Creative Entrepreneur for Argentina by the British Council of the United Kingdom and is an Emmy Digital Awards finalist. In 2014, he founded Mediamorfosis, the most influential Latin American new media festival in the region, with 30 editions across 9 countries.
With Immersive Mafalda, Damián Kirzner brings all of that experience to his most personal project: bringing the universe of Argentina's most beloved character to life.
With Immersive Mafalda, Damián Kirzner brings all of that experience to his most personal project: bringing the universe of Argentina's most beloved character to life.
FAQ

Do you have questions about Immersive Mafalda?

Do you have questions about Immersive Mafalda?

Here we answer the
questions we get asked the most
Here we answer the
questions we get asked the most
How much do the tickets cost?

There are different rates depending on the day, time, and type of experience. Tickets start at $24,000 per person when purchasing the pack of 4.

Check all options and availability on Ticketek.

Does the 4-pack include virtual reality?

You can choose.

There is a 4-pack for Immersive Mafalda and another that also includes "Dreaming of Mafalda", our Virtual Reality experience.

What is “Dreaming of Mafalda”?

A 10-minute Multi-User Virtual Reality experience, in groups of up to 6 people.

It is optional and requires a specific ticket.

What are the hours?

Tuesday to Friday from 12 to 21 h.

Saturdays, Sundays and holidays from 11 to 21 h.

Last entry: 20 h.

How long does the visit last?

The tour lasts approximately 60 minutes. There are more than 1,300 m² and 13 rooms to fully immerse yourself in the universe of Mafalda and Quino.

How do tickets with CUD work?

To purchase your ticket with CUD (Unique Disability Certificate), write to:
entradas.mr@ticketek.com.ar

Attach a clear and legible photo of your certificate. To access with a companion, this condition must be indicated on the certificate.

Is the experience accessible?

Yes. Mafalda Inmersive features audio description, resources for blind or low-vision people, subtitling, content in Argentine Sign Language, and cognitive accessibility resources.

Until when can I visit Immersive Mafalda?

We are opening new dates and slots based on demand. If you don't want to miss it, buy your ticket as soon as possible. Check available dates on Ticketek.

Is it going to reach other cities?

That's the plan! Mafalda Inmersiva begins its journey in Buenos Aires and will continue traveling.

Is there a discount for retirees?

Retirees: 15% discount. Only at the Centro Cultural Recoleta box office, subject to availability, from Tuesday to Thursday from opening until 5 p.m. In addition, they do not pay a service charge for direct purchases.

Are cash payments accepted at the ticket office?

No. At the Mafalda Inmersiva box office, in the Centro Cultural Recoleta, cash payments are not accepted.

How much do the tickets cost?

Hay distintas tarifas según el día, el horario y el tipo de experiencia. Hay entradas desde $24.000 por persona comprando el pack de 4.

Consultá todas las opciones y disponibilidad en Ticketek.

Does the 4-pack include virtual reality?

Podés elegir.

Hay un pack de 4 para Mafalda Inmersiva y otro que incluye también “Soñando con Mafalda”, nuestra experiencia de Realidad Virtual.

What is “Dreaming of Mafalda”?

Una experiencia de Realidad Virtual Multiusuario de 10 minutos, en grupos de hasta 6 personas.

Es opcional y requiere una entrada específica.

What are the hours?

Martes a viernes de 12 a 21 h.

Sábados, domingos y feriados de 11 a 21 h.

Último ingreso: 20 h.

How long does the visit last?

El recorrido dura aproximadamente 60 minutos. Son más de 1.300 m² y 13 salas para meterte de lleno en el universo de Mafalda y Quino.

How do tickets with CUD work?

Para adquirir tu entrada con CUD, escribí a:

entradas.mr@ticketek.com.ar

Adjuntá una foto clara y legible de tu certificado. Si necesitás acompañante, indicalo también en el mensaje.

Is the experience accessible?

Sí. Mafalda Inmersiva cuenta con audiodescripción, recursos para personas ciegas o con baja visión, subtitulado, contenidos en Lengua de Señas Argentina y recursos de accesibilidad cognitiva.

Until when can I visit Immersive Mafalda?

Vamos abriendo nuevas fechas y cupos en función de la demanda. Si no querés perdértela, comprá tu entrada cuanto antes. Consultá las fechas disponibles en Ticketek.

Is it going to reach other cities?

¡Ese es el plan! Mafalda Inmersiva comienza su recorrido en Buenos Aires y seguirá viajando.

Is there a discount for retirees?

Jubilados: 15% de descuento. Solo en el punto de venta del Centro Cultural Recoleta, sujeto a disponibilidad, de martes a jueves desde la apertura hasta las 17 h. Además, no pagan service charge por compra directa.

Where is it?

Centro Cultural Recoleta Junín 1930, CABA

Are cash payments accepted at the ticket office?

No. En la boletería de Mafalda Inmersiva, en el Centro Cultural Recoleta, no se aceptan pagos en efectivo.

How much do the tickets cost?

Hay distintas tarifas según el día, el horario y el tipo de experiencia. Hay entradas desde $24.000 por persona comprando el pack de 4.

Consultá todas las opciones y disponibilidad en Ticketek.

Does the 4-pack include virtual reality?

Podés elegir.

Hay un pack de 4 para Mafalda Inmersiva y otro que incluye también “Soñando con Mafalda”, nuestra experiencia de Realidad Virtual.

What is “Dreaming of Mafalda”?

Una experiencia de Realidad Virtual Multiusuario de 10 minutos, en grupos de hasta 6 personas.

Es opcional y requiere una entrada específica.

What are the hours?

Martes a viernes de 12 a 21 h.

Sábados, domingos y feriados de 11 a 21 h.

Último ingreso: 20 h.

How long does the visit last?

El recorrido dura aproximadamente 60 minutos. Son más de 1.300 m² y 13 salas para meterte de lleno en el universo de Mafalda y Quino.

How do tickets with CUD work?

Para adquirir tu entrada con CUD, escribí a:

entradas.mr@ticketek.com.ar

Adjuntá una foto clara y legible de tu certificado. Si necesitás acompañante, indicalo también en el mensaje.

Is the experience accessible?

Sí. Mafalda Inmersiva cuenta con audiodescripción, recursos para personas ciegas o con baja visión, subtitulado, contenidos en Lengua de Señas Argentina y recursos de accesibilidad cognitiva.

Until when can I visit Immersive Mafalda?

Vamos abriendo nuevas fechas y cupos en función de la demanda. Si no querés perdértela, comprá tu entrada cuanto antes. Consultá las fechas disponibles en Ticketek.

Is it going to reach other cities?

¡Ese es el plan! Mafalda Inmersiva comienza su recorrido en Buenos Aires y seguirá viajando.

Is there a discount for retirees?

Jubilados: 15% de descuento. Solo en el punto de venta del Centro Cultural Recoleta, sujeto a disponibilidad, de martes a jueves desde la apertura hasta las 17 h. Además, no pagan service charge por compra directa.

Where is it?

Centro Cultural Recoleta Junín 1930, CABA

Are cash payments accepted at the ticket office?

No. En la boletería de Mafalda Inmersiva, en el Centro Cultural Recoleta, no se aceptan pagos en efectivo.

Disclaimer

Important Information

Important Information

  • Each session of the experience will last approximately one (1) hour.
  • Minors under 12 years of age must enter accompanied by their father, mother, legal guardian, or responsible adult, as applicable.
  • The experience has a start date and time indicated on the ticket. In case of non-attendance, there will be no right to a refund of the amount paid. There will also be no refund in case of arriving outside the hours indicated on the ticket and if, for operational reasons, entry is not possible.
  • Using the ticket for other days or times will not be permitted, unless a change has been previously managed in accordance with the applicable conditions. For more information, please consult the Terms and Conditions available at www.ticketek.com.ar/mafalda-inmersiva/centro-cultural-recoleta.
  • The Organization will not be responsible for consequences arising from the purchase of tickets through unofficial sales channels.
  • The experience features an audio guide that can be accessed from a smartphone using the QR code available at the facilities.
  • Entry to the experience with suitcases or other bulky objects that may hinder circulation will not be allowed.
  • Animals are not allowed inside, except for assistance dogs.
  • Eating, drinking, or smoking is not permitted inside the experience.
  • In the event that authorities establish mandatory sanitary measures, the corresponding guidelines must be respected throughout the tour.
  • Each session of the experience will last approximately 1 hour.
  • Minors under 12 years of age must be accompanied by a father, mother, or legal guardian, as applicable.
  • The show has a scheduled start date and time indicated on the ticket. In case of non-attendance, there will be no right to a refund of the amount paid, nor will there be a refund of the amount paid in case of arriving late past the time indicated on the ticket and being unable to enter the show.
  • The ticket cannot be used for other days and times. For more information, you can consult our Terms and Conditions, which you will find on our website www.mafaldainmersiva.com 
  • We are not responsible for consequences arising from the purchase of tickets through unofficial sales channels.
  • Subject to availability, date and/or time changes are permitted up to 72 hours before the start time of your experience. In such case, please contact us indicating your ticket ID via www.ticketek.com.ar
  • An audio guide is available, which can be accessed from your smartphone via a QR code found at the venue premises.
    Access to the show is not allowed with suitcases or other bulky objects.
  • No animals are allowed, except for assistance dogs.
  • Eating, drinking, or smoking inside the show is not permitted.
  • If sanitary measures are decreed, the indicated measures must be respected
    throughout the tour.
    THE STAFF AND EVENT ORGANIZATION WILL NOT BE RESPONSIBLE FOR:

  • The care of children. The responsible guardians must remain present during the development of the show for the entire duration and supervise the children's participation in the activities.
  • The custody of personal belongings or any other personal items.
  • Objects or belongings left behind at the show.
  • Participants who do not follow the instructions and coordination of the show.
  • Accidents that participating members of the public may suffer during the development of the show due to failure to comply with the safety rules of the show and of the staff are the sole responsibility of said participants.
  • Queues for access must be respected, as well as other order indications provided by the staff.

Sample care:

  • We want you to enjoy Immersive Mafalda and get close to its spaces, characters, and backdrops. We ask that you do so with care, helping us preserve every element so that those who come after you can also enjoy the experience in the best possible conditions.

The event staff and organization will not be held responsible for:

  • Childcare. Responsible adults must remain with them throughout the tour and supervise their participation in the different activities.
  • The custody of personal objects or any other item belonging to visitors.
  • Objects or belongings left behind within the experience.
  • The consequences resulting from a visitor failing to respect the instructions of the staff or the operating rules of the experience.
  • Accidents or damage that may occur as a result of non-compliance with the safety regulations or instructions given by the staff, without prejudice to any legal responsibilities that may apply.
  • Visitors must respect the access lines, the order of the tour, and all other instructions provided by the staff.
The project

Mafalda Immersive is a project built with the utmost respect for the original work and with the exclusive endorsement of Quino's family.

Mafalda Immersive is a project built with the utmost respect for the original work and with the exclusive endorsement of Quino's family.

Recognized with the Orillas Nuevas (New Shores) award from the Institut Français d’Argentine (IFA), in collaboration with the Williams Foundation and the Medifé Foundation.
Recognized with the Orillas Nuevas (New Shores) award from the Institut Français d’Argentine (IFA), in collaboration with the Williams Foundation and the Medifé Foundation.
Produced by New Sock and Kuarzo. Developed by Leskian. Associate producer: Crashband
Produced by New Sock and Kuarzo. Developed by Leskian. Associate producer: Crashband
Produced by New Sock and Kuarzo. Developed by Leskian. Associate producer: Crashband
© 2026 New Sock S.A. · Exclusive license of the Lavado Family · All rights reserved. New Sock S.A. and Leskian are the exclusive and global licensees of the Mafalda Immersive experience. Contact for international bookings: mafaldainmersivamundial@gmail.com
New Sock Socials
Contact
info@newsock.com.ar
Immersive Mafalda Socials
© 2026 New Sock S.A. · Exclusive license of the Lavado Family · All rights reserved. New Sock S.A. and Leskian are the exclusive and global licensees of the Mafalda Immersive experience. Contact for international bookings: mafaldainmersivamundial@gmail.com

All of that
which you read, now live it

October 2026

Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Admission until 20:00
Junín 1930, City of Buenos Aires (CABA)

All of that
which you read, now live it

October 2026

Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Admission until 20:00
Junín 1930, City of Buenos Aires (CABA)

All of that
which you read, now live it

October 2026

Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Admission until 20:00
Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
The Experience

Everything that was once paper and ink now comes to life with color, volume, and sound. And you can experience it.

Everything that was once paper and ink now comes to life with color, volume, and sound. And you can experience it.

Mafalda Immersive is an entertainment experience for all ages that takes you inside her universe. During 60 minutes, you will explore 1,300 m² divided into 13 rooms designed to activate all your senses: set designs and volumetric sculptures, 360° projections with surround sound, multi-user virtual reality, interactive touch screens, and original music composed for the experience.

A playful and fantasy world created to relive the universe of Quino. 
You walk through her bedroom, pass by Manolo's grocery store, and wander through her city. The smells, the textures, the sounds around you. You are right there with Mafalda.
Room 14 is for "DREAMING WITH MAFALDA," which is a 10-minute multi-user virtual reality experience (an optional ticket must be purchased) that allows you to enter with Sara, a teenager who is a fan of Mafalda, to explore Mafalda's dream of being a UN translator, Manolito's dream of being a businessman, and Susanita's dream of marriage.
With this technology using Virtual Reality Glasses, you enter in groups of six people who will be able to explore and share this fantasy world.
Mafalda Immersive is an entertainment experience for all ages that takes you inside her universe. During 60 minutes, you will explore 1,300 m² divided into 13 rooms designed to activate all your senses: set designs and volumetric sculptures, 360° projections with surround sound, multi-user virtual reality, interactive touch screens, and original music composed for the experience.

A playful and fantasy world created to revive the universe of Quino. 
You walk through her bedroom, pass by Manolo's grocery store, and wander through her city. The smells, the textures, the sounds around you. You are right there with Mafalda.
Room 14 is for "DREAMING WITH MAFALDA," which is a 10-minute multi-user virtual reality experience (an optional ticket must be purchased) that allows you to enter with Sara, a teenager who is a fan of Mafalda, to explore Mafalda's dream of being a UN Translator, Manolito's dream of being a businessman, and Susanita's dream of her wedding.
With this technology that uses Virtual Reality Glasses, you enter in groups of six people who will be able to explore and share that world of fantasies.
Mafalda Immersive is an entertainment experience for all ages that takes you inside her universe. During 60 minutes, you will explore 1,300 m² divided into 13 rooms designed to activate all your senses: set designs and volumetric sculptures, 360° projections with surround sound, multi-user virtual reality, interactive touch screens, and original music composed for the experience.

A playful and fantasy world created to relive the universe of Quino. 
You walk through her bedroom, pass by Manolo's grocery store, and wander through her city. The smells, the textures, the sounds around you. You are right there with Mafalda.
Room 14 is for "DREAMING WITH MAFALDA," which is a 10-minute multi-user virtual reality experience (an optional ticket must be purchased) that allows you to enter with Sara, a teenager who is a fan of Mafalda, to explore Mafalda's dream of being a UN translator, Manolito's dream of being a businessman, and Susanita's dream of marriage.
With this technology using Virtual Reality Glasses, you enter in groups of six people who will be able to explore and share this fantasy world.
Who is the experience for?
For those who want to reconnect with Mafalda.
For those who want to reconnect with Mafalda.
For those who are about to discover it for the first time.
For those who are about to discover it for the first time.
To share with family
To share with family
Each generation finds its own way of living this experience.
Each generation finds its own way of living this experience.
The concept

Mafalda was always universal. Her questions cross generations, cultures, and languages. What Quino drew remains one of the most lucid and moving perspectives on what it means to be human.

Mafalda was always universal. Her questions cross
generations, cultures, and languages. What Quino drew remains one of the most lucid and moving insights into what it means to be human.

Mafalda Immersive was born out of a need: to connect Mafalda with new generations. And it also arose from a question, which turned it into a project: what would happen if that universe could be inhabited? The answer is a living, sensory, and shared entertainment experience where Quino's work meets the languages that technology makes possible today.
A world-scale project that has its premiere at the Centro Cultural Recoleta in Buenos Aires, one of the most emblematic spaces in Latin America, from where it will embark on its international tour. Mafalda was always of the world. Now we can all enter hers.
The concept

Mafalda was always universal. Her questions cross generations, cultures, and languages. What Quino drew remains one of the most lucid and moving perspectives on what it means to be human.

Mafalda Immersive was born out of a need: to connect Mafalda with new generations. And it also arose from a question, which turned it into a project: what would happen if that universe could be inhabited? The answer is a living, sensory, and shared entertainment experience where Quino's work meets the languages that technology makes possible today.
A world-scale project that has its premiere at the Recolleta Cultural Center of Buenos Aires, one of Latin America's most emblematic spaces, and from there begins its international tour. Mafalda has always belonged to the world. Now, the world will be able to step inside her.
The concept

Mafalda was always universal. Her questions cross generations, cultures, and languages. What Quino drew remains one of the most lucid and moving perspectives on what it means to be human.

Mafalda Immersive was born out of a need: to connect Mafalda with new generations. And it also arose from a question, which turned it into a project: what would happen if that universe could be inhabited? The answer is a living, sensory, and shared entertainment experience where Quino's work meets the languages that technology makes possible today.
A world-scale project that has its premiere at the Centro Cultural Recoleta in Buenos Aires, one of the most emblematic spaces in Latin America, from where it will embark on its international tour. Mafalda was always of the world. Now we can all enter hers.
How to get there?

If you are looking for Mafalda's house, they moved to Recoleta

Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Entry allowed until 8:00 PM
Subway Line H (Las Heras or Facultad de Derecho station), Buenos Aires Bus, and more than 20 bus lines passing through the area, including lines: 10, 17, 37, 38, 41, 59, 60, 61, 62, 67, 92, 93, 95, 101, 102, 108, 118, 124, and 130
How to get there?

If you are looking for Mafalda's house, they moved to Recoleta

Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Entry allowed until 8:00 PM
Subway Line H (Las Heras or Facultad de Derecho station), and more than 20 bus lines that pass through the area, lines 10, 17, 37, 38, 41, 59, 60, 61, 62, 67, 92, 93, 95, 101, 102, 108, 118, 124, and 130
How to get there?

If you are looking for Mafalda's house, they moved to Recoleta

Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Entry allowed until 8:00 PM
Subway Line H (Las Heras or Facultad de Derecho station), Buenos Aires Bus, and more than 20 bus lines passing through the area, including lines: 10, 17, 37, 38, 41, 59, 60, 61, 62, 67, 92, 93, 95, 101, 102, 108, 118, 124, and 130

Corporate Experiences

We create high-end and exclusive experiences aimed at strengthening client relationships and motivating employees in the setting of the most anticipated immersive exhibition of the year.

How does it work?

We designed three programs to transform the visit into an exclusive experience for the guests. Each proposal consists of three strategic phases, with a scalable production level.

Corporate Experiences

We create high-end and exclusive experiences aimed at strengthening client relationships and motivating employees in the setting of the most anticipated immersive exhibition of the year.
Contact: mafaldainmersiva@gmail.com

How does it work?

We designed three programs to transform the visit into an exclusive experience for the guests. Each proposal consists of three strategic phases, with a scalable production level.

Corporate Experiences

We create high-end and exclusive experiences aimed at strengthening client relationships and motivating employees in the setting of the most anticipated immersive exhibition of the year.

How does it work?

We designed three programs to transform the visit into an exclusive experience for the guests. Each proposal consists of three strategic phases, with a scalable production level.

School visits.

A special group tour designed to experience Mafalda as a community. Inquire about prices for school visits.
Contact: mafaldainmersiva@gmail.com

School visits.

A special group tour designed to experience Mafalda as a community. Inquire about prices for school visits.
Contact: mafaldainmersiva@gmail.com

School visits.

A special group tour designed to experience Mafalda as a community. Inquire about prices for school visits.
Contact: mafaldainmersiva@gmail.com

Our Team

Our Team

Damián Kirzner

Damián Kirzner

Director and General Producer
Director and General Producer
He is one of the leading figures in immersive narratives and extended realities (XR) in Latin America. With a degree in Social Communication (UBA), his career in media and entertainment spans over 35 years. He was the Artistic Manager of Ideas del Sur and Promofilm, and the first content director of LN+.
He is one of the leading figures in immersive narratives and extended realities (XR) in Latin America. With a degree in Social Communication (UBA), his career in media and entertainment spans over 35 years. He was the Artistic Manager of Ideas del Sur and Promofilm, and the first content director of LN+.
On television, he created and produced titles that defined an era: Sorpresa y Media, Fugitivos, Señoras y Señores, Ardetroya, Padres e Hijos, Okupas, and Juana y sus Hermanas. In fiction, he collaborated with directors of the caliber of Fabián Bielinsky, Bruno Stagnaro, Eliseo Subiela, Pablo Fisherman, Marcos Carnevale, and Juan José Jusid. He was named Young Creative Entrepreneur for Argentina by the British Council of the United Kingdom and is an Emmy Digital Awards finalist. In 2014, he founded Mediamorfosis, the most influential Latin American new media festival in the region, with 30 editions across 9 countries.
On television, he created and produced titles that defined an era: Sorpresa y Media, Fugitivos, Señoras y Señores, Ardetroya, Padres e Hijos, Okupas, and Juana y sus Hermanas. In fiction, he collaborated with directors of the caliber of Fabián Bielinsky, Bruno Stagnaro, Eliseo Subiela, Pablo Fisherman, Marcos Carnevale, and Juan José Jusid. He was named Young Creative Entrepreneur for Argentina by the British Council of the United Kingdom and is an Emmy Digital Awards finalist. In 2014, he founded Mediamorfosis, the most influential Latin American new media festival in the region, with 30 editions across 9 countries.
With Immersive Mafalda, Damián Kirzner brings all of that experience to his most personal project: bringing the universe of Argentina's most beloved character to life.
With Immersive Mafalda, Damián Kirzner brings all of that experience to his most personal project: bringing the universe of Argentina's most beloved character to life.
FAQ

Do you have questions about Immersive Mafalda?

Do you have questions about Immersive Mafalda?

Here we answer the
questions we get asked the most
Here we answer the
questions we get asked the most
How much do the tickets cost?

There are different rates depending on the day, time, and type of experience. Tickets start at $24,000 per person when purchasing the pack of 4.

Check all options and availability on Ticketek.

Does the 4-pack include virtual reality?

You can choose.

There is a 4-pack for Immersive Mafalda and another that also includes "Dreaming of Mafalda", our Virtual Reality experience.

What is “Dreaming of Mafalda”?

A 10-minute Multi-User Virtual Reality experience, in groups of up to 6 people.

It is optional and requires a specific ticket.

What are the hours?

Tuesday to Friday from 12 to 21 h.

Saturdays, Sundays and holidays from 11 to 21 h.

Last entry: 20 h.

How long does the visit last?

The tour lasts approximately 60 minutes. There are more than 1,300 m² and 13 rooms to fully immerse yourself in the universe of Mafalda and Quino.

How do tickets with CUD work?

To purchase your ticket with CUD (Unique Disability Certificate), write to:
entradas.mr@ticketek.com.ar

Attach a clear and legible photo of your certificate. To access with a companion, this condition must be indicated on the certificate.

Is the experience accessible?

Yes. Mafalda Inmersive features audio description, resources for blind or low-vision people, subtitling, content in Argentine Sign Language, and cognitive accessibility resources.

Until when can I visit Immersive Mafalda?

We are opening new dates and slots based on demand. If you don't want to miss it, buy your ticket as soon as possible. Check available dates on Ticketek.

Is it going to reach other cities?

That's the plan! Mafalda Inmersiva begins its journey in Buenos Aires and will continue traveling.

Is there a discount for retirees?

Retirees: 15% discount. Only at the Centro Cultural Recoleta box office, subject to availability, from Tuesday to Thursday from opening until 5 p.m. In addition, they do not pay a service charge for direct purchases.

Are cash payments accepted at the ticket office?

No. At the Mafalda Inmersiva box office, in the Centro Cultural Recoleta, cash payments are not accepted.

How much do the tickets cost?

Hay distintas tarifas según el día, el horario y el tipo de experiencia. Hay entradas desde $24.000 por persona comprando el pack de 4.

Consultá todas las opciones y disponibilidad en Ticketek.

Does the 4-pack include virtual reality?

Podés elegir.

Hay un pack de 4 para Mafalda Inmersiva y otro que incluye también “Soñando con Mafalda”, nuestra experiencia de Realidad Virtual.

What is “Dreaming of Mafalda”?

Una experiencia de Realidad Virtual Multiusuario de 10 minutos, en grupos de hasta 6 personas.

Es opcional y requiere una entrada específica.

What are the hours?

Martes a viernes de 12 a 21 h.

Sábados, domingos y feriados de 11 a 21 h.

Último ingreso: 20 h.

How long does the visit last?

El recorrido dura aproximadamente 60 minutos. Son más de 1.300 m² y 13 salas para meterte de lleno en el universo de Mafalda y Quino.

How do tickets with CUD work?

Para adquirir tu entrada con CUD, escribí a:

entradas.mr@ticketek.com.ar

Adjuntá una foto clara y legible de tu certificado. Si necesitás acompañante, indicalo también en el mensaje.

Is the experience accessible?

Sí. Mafalda Inmersiva cuenta con audiodescripción, recursos para personas ciegas o con baja visión, subtitulado, contenidos en Lengua de Señas Argentina y recursos de accesibilidad cognitiva.

Until when can I visit Immersive Mafalda?

Vamos abriendo nuevas fechas y cupos en función de la demanda. Si no querés perdértela, comprá tu entrada cuanto antes. Consultá las fechas disponibles en Ticketek.

Is it going to reach other cities?

¡Ese es el plan! Mafalda Inmersiva comienza su recorrido en Buenos Aires y seguirá viajando.

Is there a discount for retirees?

Jubilados: 15% de descuento. Solo en el punto de venta del Centro Cultural Recoleta, sujeto a disponibilidad, de martes a jueves desde la apertura hasta las 17 h. Además, no pagan service charge por compra directa.

Where is it?

Centro Cultural Recoleta Junín 1930, CABA

Are cash payments accepted at the ticket office?

No. En la boletería de Mafalda Inmersiva, en el Centro Cultural Recoleta, no se aceptan pagos en efectivo.

How much do the tickets cost?

Hay distintas tarifas según el día, el horario y el tipo de experiencia. Hay entradas desde $24.000 por persona comprando el pack de 4.

Consultá todas las opciones y disponibilidad en Ticketek.

Does the 4-pack include virtual reality?

Podés elegir.

Hay un pack de 4 para Mafalda Inmersiva y otro que incluye también “Soñando con Mafalda”, nuestra experiencia de Realidad Virtual.

What is “Dreaming of Mafalda”?

Una experiencia de Realidad Virtual Multiusuario de 10 minutos, en grupos de hasta 6 personas.

Es opcional y requiere una entrada específica.

What are the hours?

Martes a viernes de 12 a 21 h.

Sábados, domingos y feriados de 11 a 21 h.

Último ingreso: 20 h.

How long does the visit last?

El recorrido dura aproximadamente 60 minutos. Son más de 1.300 m² y 13 salas para meterte de lleno en el universo de Mafalda y Quino.

How do tickets with CUD work?

Para adquirir tu entrada con CUD, escribí a:

entradas.mr@ticketek.com.ar

Adjuntá una foto clara y legible de tu certificado. Si necesitás acompañante, indicalo también en el mensaje.

Is the experience accessible?

Sí. Mafalda Inmersiva cuenta con audiodescripción, recursos para personas ciegas o con baja visión, subtitulado, contenidos en Lengua de Señas Argentina y recursos de accesibilidad cognitiva.

Until when can I visit Immersive Mafalda?

Vamos abriendo nuevas fechas y cupos en función de la demanda. Si no querés perdértela, comprá tu entrada cuanto antes. Consultá las fechas disponibles en Ticketek.

Is it going to reach other cities?

¡Ese es el plan! Mafalda Inmersiva comienza su recorrido en Buenos Aires y seguirá viajando.

Is there a discount for retirees?

Jubilados: 15% de descuento. Solo en el punto de venta del Centro Cultural Recoleta, sujeto a disponibilidad, de martes a jueves desde la apertura hasta las 17 h. Además, no pagan service charge por compra directa.

Where is it?

Centro Cultural Recoleta Junín 1930, CABA

Are cash payments accepted at the ticket office?

No. En la boletería de Mafalda Inmersiva, en el Centro Cultural Recoleta, no se aceptan pagos en efectivo.

Disclaimer

Important Information

Important Information

  • Each session of the experience will last approximately one (1) hour.
  • Minors under 12 years of age must enter accompanied by their father, mother, legal guardian, or responsible adult, as applicable.
  • The experience has a start date and time indicated on the ticket. In case of non-attendance, there will be no right to a refund of the amount paid. There will also be no refund in case of arriving outside the hours indicated on the ticket and if, for operational reasons, entry is not possible.
  • Using the ticket for other days or times will not be permitted, unless a change has been previously managed in accordance with the applicable conditions. For more information, please consult the Terms and Conditions available at www.ticketek.com.ar/mafalda-inmersiva/centro-cultural-recoleta.
  • The Organization will not be responsible for consequences arising from the purchase of tickets through unofficial sales channels.
  • The experience features an audio guide that can be accessed from a smartphone using the QR code available at the facilities.
  • Entry to the experience with suitcases or other bulky objects that may hinder circulation will not be allowed.
  • Animals are not allowed inside, except for assistance dogs.
  • Eating, drinking, or smoking is not permitted inside the experience.
  • In the event that authorities establish mandatory sanitary measures, the corresponding guidelines must be respected throughout the tour.
  • Each session of the experience will last approximately 1 hour.
  • Minors under 12 years of age must be accompanied by a father, mother, or legal guardian, as applicable.
  • The show has a scheduled start date and time indicated on the ticket. In case of non-attendance, there will be no right to a refund of the amount paid, nor will there be a refund of the amount paid in case of arriving late past the time indicated on the ticket and being unable to enter the show.
  • The ticket cannot be used for other days and times. For more information, you can consult our Terms and Conditions, which you will find on our website www.mafaldainmersiva.com 
  • We are not responsible for consequences arising from the purchase of tickets through unofficial sales channels.
  • Subject to availability, date and/or time changes are permitted up to 72 hours before the start time of your experience. In such case, please contact us indicating your ticket ID via www.ticketek.com.ar
  • An audio guide is available, which can be accessed from your smartphone via a QR code found at the venue premises.
    Access to the show is not allowed with suitcases or other bulky objects.
  • No animals are allowed, except for assistance dogs.
  • Eating, drinking, or smoking inside the show is not permitted.
  • If sanitary measures are decreed, the indicated measures must be respected
    throughout the tour.
    THE STAFF AND EVENT ORGANIZATION WILL NOT BE RESPONSIBLE FOR:

  • The care of children. The responsible guardians must remain present during the development of the show for the entire duration and supervise the children's participation in the activities.
  • The custody of personal belongings or any other personal items.
  • Objects or belongings left behind at the show.
  • Participants who do not follow the instructions and coordination of the show.
  • Accidents that participating members of the public may suffer during the development of the show due to failure to comply with the safety rules of the show and of the staff are the sole responsibility of said participants.
  • Queues for access must be respected, as well as other order indications provided by the staff.

Sample care:

  • We want you to enjoy Immersive Mafalda and get close to its spaces, characters, and backdrops. We ask that you do so with care, helping us preserve every element so that those who come after you can also enjoy the experience in the best possible conditions.

The event staff and organization will not be held responsible for:

  • Childcare. Responsible adults must remain with them throughout the tour and supervise their participation in the different activities.
  • The custody of personal objects or any other item belonging to visitors.
  • Objects or belongings left behind within the experience.
  • The consequences resulting from a visitor failing to respect the instructions of the staff or the operating rules of the experience.
  • Accidents or damage that may occur as a result of non-compliance with the safety regulations or instructions given by the staff, without prejudice to any legal responsibilities that may apply.
  • Visitors must respect the access lines, the order of the tour, and all other instructions provided by the staff.
The project

Mafalda Immersive is a project built with the utmost respect for the original work and with the exclusive endorsement of Quino's family.

Mafalda Immersive is a project built with the utmost respect for the original work and with the exclusive endorsement of Quino's family.

Recognized with the Orillas Nuevas (New Shores) award from the Institut Français d’Argentine (IFA), in collaboration with the Williams Foundation and the Medifé Foundation.
Recognized with the Orillas Nuevas (New Shores) award from the Institut Français d’Argentine (IFA), in collaboration with the Williams Foundation and the Medifé Foundation.
Produced by New Sock and Kuarzo. Developed by Leskian. Associate producer: Crashband
Produced by New Sock and Kuarzo. Developed by Leskian. Associate producer: Crashband
Produced by New Sock and Kuarzo. Developed by Leskian. Associate producer: Crashband
© 2026 New Sock S.A. · Exclusive license of the Lavado Family · All rights reserved. New Sock S.A. and Leskian are the exclusive and global licensees of the Mafalda Immersive experience. Contact for international bookings: mafaldainmersivamundial@gmail.com
New Sock Socials
Contact
info@newsock.com.ar
Immersive Mafalda Socials
© 2026 New Sock S.A. · Exclusive license of the Lavado Family · All rights reserved. New Sock S.A. and Leskian are the exclusive and global licensees of the Mafalda Immersive experience. Contact for international bookings: mafaldainmersivamundial@gmail.com

All of that
which you read, now live it

October 2026

Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Admission until 20:00
Junín 1930, City of Buenos Aires (CABA)

All of that
which you read, now live it

October 2026

Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Admission until 20:00
Junín 1930, City of Buenos Aires (CABA)

All of that
which you read, now live it

October 2026

Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Admission until 20:00
Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
The Experience

Everything that was once paper and ink now comes to life with color, volume, and sound. And you can experience it.

Everything that was once paper and ink now comes to life with color, volume, and sound. And you can experience it.

Mafalda Immersive is an entertainment experience for all ages that takes you inside her universe. During 60 minutes, you will explore 1,300 m² divided into 13 rooms designed to activate all your senses: set designs and volumetric sculptures, 360° projections with surround sound, multi-user virtual reality, interactive touch screens, and original music composed for the experience.

A playful and fantasy world created to relive the universe of Quino. 
You walk through her bedroom, pass by Manolo's grocery store, and wander through her city. The smells, the textures, the sounds around you. You are right there with Mafalda.
Room 14 is for "DREAMING WITH MAFALDA," which is a 10-minute multi-user virtual reality experience (an optional ticket must be purchased) that allows you to enter with Sara, a teenager who is a fan of Mafalda, to explore Mafalda's dream of being a UN translator, Manolito's dream of being a businessman, and Susanita's dream of marriage.
With this technology using Virtual Reality Glasses, you enter in groups of six people who will be able to explore and share this fantasy world.
Mafalda Immersive is an entertainment experience for all ages that takes you inside her universe. During 60 minutes, you will explore 1,300 m² divided into 13 rooms designed to activate all your senses: set designs and volumetric sculptures, 360° projections with surround sound, multi-user virtual reality, interactive touch screens, and original music composed for the experience.

A playful and fantasy world created to revive the universe of Quino. 
You walk through her bedroom, pass by Manolo's grocery store, and wander through her city. The smells, the textures, the sounds around you. You are right there with Mafalda.
Room 14 is for "DREAMING WITH MAFALDA," which is a 10-minute multi-user virtual reality experience (an optional ticket must be purchased) that allows you to enter with Sara, a teenager who is a fan of Mafalda, to explore Mafalda's dream of being a UN Translator, Manolito's dream of being a businessman, and Susanita's dream of her wedding.
With this technology that uses Virtual Reality Glasses, you enter in groups of six people who will be able to explore and share that world of fantasies.
Mafalda Immersive is an entertainment experience for all ages that takes you inside her universe. During 60 minutes, you will explore 1,300 m² divided into 13 rooms designed to activate all your senses: set designs and volumetric sculptures, 360° projections with surround sound, multi-user virtual reality, interactive touch screens, and original music composed for the experience.

A playful and fantasy world created to relive the universe of Quino. 
You walk through her bedroom, pass by Manolo's grocery store, and wander through her city. The smells, the textures, the sounds around you. You are right there with Mafalda.
Room 14 is for "DREAMING WITH MAFALDA," which is a 10-minute multi-user virtual reality experience (an optional ticket must be purchased) that allows you to enter with Sara, a teenager who is a fan of Mafalda, to explore Mafalda's dream of being a UN translator, Manolito's dream of being a businessman, and Susanita's dream of marriage.
With this technology using Virtual Reality Glasses, you enter in groups of six people who will be able to explore and share this fantasy world.
Who is the experience for?
For those who want to reconnect with Mafalda.
For those who want to reconnect with Mafalda.
For those who are about to discover it for the first time.
For those who are about to discover it for the first time.
To share with family
To share with family
Each generation finds its own way of living this experience.
Each generation finds its own way of living this experience.
The concept

Mafalda was always universal. Her questions cross generations, cultures, and languages. What Quino drew remains one of the most lucid and moving perspectives on what it means to be human.

Mafalda was always universal. Her questions cross
generations, cultures, and languages. What Quino drew remains one of the most lucid and moving insights into what it means to be human.

Mafalda Immersive was born out of a need: to connect Mafalda with new generations. And it also arose from a question, which turned it into a project: what would happen if that universe could be inhabited? The answer is a living, sensory, and shared entertainment experience where Quino's work meets the languages that technology makes possible today.
A world-scale project that has its premiere at the Centro Cultural Recoleta in Buenos Aires, one of the most emblematic spaces in Latin America, from where it will embark on its international tour. Mafalda was always of the world. Now we can all enter hers.
The concept

Mafalda was always universal. Her questions cross generations, cultures, and languages. What Quino drew remains one of the most lucid and moving perspectives on what it means to be human.

Mafalda Immersive was born out of a need: to connect Mafalda with new generations. And it also arose from a question, which turned it into a project: what would happen if that universe could be inhabited? The answer is a living, sensory, and shared entertainment experience where Quino's work meets the languages that technology makes possible today.
A world-scale project that has its premiere at the Recolleta Cultural Center of Buenos Aires, one of Latin America's most emblematic spaces, and from there begins its international tour. Mafalda has always belonged to the world. Now, the world will be able to step inside her.
The concept

Mafalda was always universal. Her questions cross generations, cultures, and languages. What Quino drew remains one of the most lucid and moving perspectives on what it means to be human.

Mafalda Immersive was born out of a need: to connect Mafalda with new generations. And it also arose from a question, which turned it into a project: what would happen if that universe could be inhabited? The answer is a living, sensory, and shared entertainment experience where Quino's work meets the languages that technology makes possible today.
A world-scale project that has its premiere at the Centro Cultural Recoleta in Buenos Aires, one of the most emblematic spaces in Latin America, from where it will embark on its international tour. Mafalda was always of the world. Now we can all enter hers.
How to get there?

If you are looking for Mafalda's house, they moved to Recoleta

Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Entry allowed until 8:00 PM
Subway Line H (Las Heras or Facultad de Derecho station), Buenos Aires Bus, and more than 20 bus lines passing through the area, including lines: 10, 17, 37, 38, 41, 59, 60, 61, 62, 67, 92, 93, 95, 101, 102, 108, 118, 124, and 130
How to get there?

If you are looking for Mafalda's house, they moved to Recoleta

Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Entry allowed until 8:00 PM
Subway Line H (Las Heras or Facultad de Derecho station), and more than 20 bus lines that pass through the area, lines 10, 17, 37, 38, 41, 59, 60, 61, 62, 67, 92, 93, 95, 101, 102, 108, 118, 124, and 130
How to get there?

If you are looking for Mafalda's house, they moved to Recoleta

Recoleta Cultural Center, Junín 1930, City of Buenos Aires (CABA)
Tuesday to Friday from 12:00 to 21:00
Saturdays, Sundays and holidays from 11:00 to 21:00
Entry allowed until 8:00 PM
Subway Line H (Las Heras or Facultad de Derecho station), Buenos Aires Bus, and more than 20 bus lines passing through the area, including lines: 10, 17, 37, 38, 41, 59, 60, 61, 62, 67, 92, 93, 95, 101, 102, 108, 118, 124, and 130

Corporate Experiences

We create high-end and exclusive experiences aimed at strengthening client relationships and motivating employees in the setting of the most anticipated immersive exhibition of the year.

How does it work?

We designed three programs to transform the visit into an exclusive experience for the guests. Each proposal consists of three strategic phases, with a scalable production level.

Corporate Experiences

We create high-end and exclusive experiences aimed at strengthening client relationships and motivating employees in the setting of the most anticipated immersive exhibition of the year.
Contact: mafaldainmersiva@gmail.com

How does it work?

We designed three programs to transform the visit into an exclusive experience for the guests. Each proposal consists of three strategic phases, with a scalable production level.

Corporate Experiences

We create high-end and exclusive experiences aimed at strengthening client relationships and motivating employees in the setting of the most anticipated immersive exhibition of the year.

How does it work?

We designed three programs to transform the visit into an exclusive experience for the guests. Each proposal consists of three strategic phases, with a scalable production level.

School visits.

A special group tour designed to experience Mafalda as a community. Inquire about prices for school visits.
Contact: mafaldainmersiva@gmail.com

School visits.

A special group tour designed to experience Mafalda as a community. Inquire about prices for school visits.
Contact: mafaldainmersiva@gmail.com

School visits.

A special group tour designed to experience Mafalda as a community. Inquire about prices for school visits.
Contact: mafaldainmersiva@gmail.com

Our Team

Our Team

Damián Kirzner

Damián Kirzner

Director and General Producer
Director and General Producer
He is one of the leading figures in immersive narratives and extended realities (XR) in Latin America. With a degree in Social Communication (UBA), his career in media and entertainment spans over 35 years. He was the Artistic Manager of Ideas del Sur and Promofilm, and the first content director of LN+.
He is one of the leading figures in immersive narratives and extended realities (XR) in Latin America. With a degree in Social Communication (UBA), his career in media and entertainment spans over 35 years. He was the Artistic Manager of Ideas del Sur and Promofilm, and the first content director of LN+.
On television, he created and produced titles that defined an era: Sorpresa y Media, Fugitivos, Señoras y Señores, Ardetroya, Padres e Hijos, Okupas, and Juana y sus Hermanas. In fiction, he collaborated with directors of the caliber of Fabián Bielinsky, Bruno Stagnaro, Eliseo Subiela, Pablo Fisherman, Marcos Carnevale, and Juan José Jusid. He was named Young Creative Entrepreneur for Argentina by the British Council of the United Kingdom and is an Emmy Digital Awards finalist. In 2014, he founded Mediamorfosis, the most influential Latin American new media festival in the region, with 30 editions across 9 countries.
On television, he created and produced titles that defined an era: Sorpresa y Media, Fugitivos, Señoras y Señores, Ardetroya, Padres e Hijos, Okupas, and Juana y sus Hermanas. In fiction, he collaborated with directors of the caliber of Fabián Bielinsky, Bruno Stagnaro, Eliseo Subiela, Pablo Fisherman, Marcos Carnevale, and Juan José Jusid. He was named Young Creative Entrepreneur for Argentina by the British Council of the United Kingdom and is an Emmy Digital Awards finalist. In 2014, he founded Mediamorfosis, the most influential Latin American new media festival in the region, with 30 editions across 9 countries.
With Immersive Mafalda, Damián Kirzner brings all of that experience to his most personal project: bringing the universe of Argentina's most beloved character to life.
With Immersive Mafalda, Damián Kirzner brings all of that experience to his most personal project: bringing the universe of Argentina's most beloved character to life.
FAQ

Do you have questions about Immersive Mafalda?

Do you have questions about Immersive Mafalda?

Here we answer the
questions we get asked the most
Here we answer the
questions we get asked the most
How much do the tickets cost?

There are different rates depending on the day, time, and type of experience. Tickets start at $24,000 per person when purchasing the pack of 4.

Check all options and availability on Ticketek.

Does the 4-pack include virtual reality?

You can choose.

There is a 4-pack for Immersive Mafalda and another that also includes "Dreaming of Mafalda", our Virtual Reality experience.

What is “Dreaming of Mafalda”?

A 10-minute Multi-User Virtual Reality experience, in groups of up to 6 people.

It is optional and requires a specific ticket.

What are the hours?

Tuesday to Friday from 12 to 21 h.

Saturdays, Sundays and holidays from 11 to 21 h.

Last entry: 20 h.

How long does the visit last?

The tour lasts approximately 60 minutes. There are more than 1,300 m² and 13 rooms to fully immerse yourself in the universe of Mafalda and Quino.

How do tickets with CUD work?

To purchase your ticket with CUD (Unique Disability Certificate), write to:
entradas.mr@ticketek.com.ar

Attach a clear and legible photo of your certificate. To access with a companion, this condition must be indicated on the certificate.

Is the experience accessible?

Yes. Mafalda Inmersive features audio description, resources for blind or low-vision people, subtitling, content in Argentine Sign Language, and cognitive accessibility resources.

Until when can I visit Immersive Mafalda?

We are opening new dates and slots based on demand. If you don't want to miss it, buy your ticket as soon as possible. Check available dates on Ticketek.

Is it going to reach other cities?

That's the plan! Mafalda Inmersiva begins its journey in Buenos Aires and will continue traveling.

Is there a discount for retirees?

Retirees: 15% discount. Only at the Centro Cultural Recoleta box office, subject to availability, from Tuesday to Thursday from opening until 5 p.m. In addition, they do not pay a service charge for direct purchases.

Are cash payments accepted at the ticket office?

No. At the Mafalda Inmersiva box office, in the Centro Cultural Recoleta, cash payments are not accepted.

How much do the tickets cost?

Hay distintas tarifas según el día, el horario y el tipo de experiencia. Hay entradas desde $24.000 por persona comprando el pack de 4.

Consultá todas las opciones y disponibilidad en Ticketek.

Does the 4-pack include virtual reality?

Podés elegir.

Hay un pack de 4 para Mafalda Inmersiva y otro que incluye también “Soñando con Mafalda”, nuestra experiencia de Realidad Virtual.

What is “Dreaming of Mafalda”?

Una experiencia de Realidad Virtual Multiusuario de 10 minutos, en grupos de hasta 6 personas.

Es opcional y requiere una entrada específica.

What are the hours?

Martes a viernes de 12 a 21 h.

Sábados, domingos y feriados de 11 a 21 h.

Último ingreso: 20 h.

How long does the visit last?

El recorrido dura aproximadamente 60 minutos. Son más de 1.300 m² y 13 salas para meterte de lleno en el universo de Mafalda y Quino.

How do tickets with CUD work?

Para adquirir tu entrada con CUD, escribí a:

entradas.mr@ticketek.com.ar

Adjuntá una foto clara y legible de tu certificado. Si necesitás acompañante, indicalo también en el mensaje.

Is the experience accessible?

Sí. Mafalda Inmersiva cuenta con audiodescripción, recursos para personas ciegas o con baja visión, subtitulado, contenidos en Lengua de Señas Argentina y recursos de accesibilidad cognitiva.

Until when can I visit Immersive Mafalda?

Vamos abriendo nuevas fechas y cupos en función de la demanda. Si no querés perdértela, comprá tu entrada cuanto antes. Consultá las fechas disponibles en Ticketek.

Is it going to reach other cities?

¡Ese es el plan! Mafalda Inmersiva comienza su recorrido en Buenos Aires y seguirá viajando.

Is there a discount for retirees?

Jubilados: 15% de descuento. Solo en el punto de venta del Centro Cultural Recoleta, sujeto a disponibilidad, de martes a jueves desde la apertura hasta las 17 h. Además, no pagan service charge por compra directa.

Where is it?

Centro Cultural Recoleta Junín 1930, CABA

Are cash payments accepted at the ticket office?

No. En la boletería de Mafalda Inmersiva, en el Centro Cultural Recoleta, no se aceptan pagos en efectivo.

How much do the tickets cost?

Hay distintas tarifas según el día, el horario y el tipo de experiencia. Hay entradas desde $24.000 por persona comprando el pack de 4.

Consultá todas las opciones y disponibilidad en Ticketek.

Does the 4-pack include virtual reality?

Podés elegir.

Hay un pack de 4 para Mafalda Inmersiva y otro que incluye también “Soñando con Mafalda”, nuestra experiencia de Realidad Virtual.

What is “Dreaming of Mafalda”?

Una experiencia de Realidad Virtual Multiusuario de 10 minutos, en grupos de hasta 6 personas.

Es opcional y requiere una entrada específica.

What are the hours?

Martes a viernes de 12 a 21 h.

Sábados, domingos y feriados de 11 a 21 h.

Último ingreso: 20 h.

How long does the visit last?

El recorrido dura aproximadamente 60 minutos. Son más de 1.300 m² y 13 salas para meterte de lleno en el universo de Mafalda y Quino.

How do tickets with CUD work?

Para adquirir tu entrada con CUD, escribí a:

entradas.mr@ticketek.com.ar

Adjuntá una foto clara y legible de tu certificado. Si necesitás acompañante, indicalo también en el mensaje.

Is the experience accessible?

Sí. Mafalda Inmersiva cuenta con audiodescripción, recursos para personas ciegas o con baja visión, subtitulado, contenidos en Lengua de Señas Argentina y recursos de accesibilidad cognitiva.

Until when can I visit Immersive Mafalda?

Vamos abriendo nuevas fechas y cupos en función de la demanda. Si no querés perdértela, comprá tu entrada cuanto antes. Consultá las fechas disponibles en Ticketek.

Is it going to reach other cities?

¡Ese es el plan! Mafalda Inmersiva comienza su recorrido en Buenos Aires y seguirá viajando.

Is there a discount for retirees?

Jubilados: 15% de descuento. Solo en el punto de venta del Centro Cultural Recoleta, sujeto a disponibilidad, de martes a jueves desde la apertura hasta las 17 h. Además, no pagan service charge por compra directa.

Where is it?

Centro Cultural Recoleta Junín 1930, CABA

Are cash payments accepted at the ticket office?

No. En la boletería de Mafalda Inmersiva, en el Centro Cultural Recoleta, no se aceptan pagos en efectivo.

Disclaimer

Important Information

Important Information

  • Each session of the experience will last approximately one (1) hour.
  • Minors under 12 years of age must enter accompanied by their father, mother, legal guardian, or responsible adult, as applicable.
  • The experience has a start date and time indicated on the ticket. In case of non-attendance, there will be no right to a refund of the amount paid. There will also be no refund in case of arriving outside the hours indicated on the ticket and if, for operational reasons, entry is not possible.
  • Using the ticket for other days or times will not be permitted, unless a change has been previously managed in accordance with the applicable conditions. For more information, please consult the Terms and Conditions available at www.ticketek.com.ar/mafalda-inmersiva/centro-cultural-recoleta.
  • The Organization will not be responsible for consequences arising from the purchase of tickets through unofficial sales channels.
  • The experience features an audio guide that can be accessed from a smartphone using the QR code available at the facilities.
  • Entry to the experience with suitcases or other bulky objects that may hinder circulation will not be allowed.
  • Animals are not allowed inside, except for assistance dogs.
  • Eating, drinking, or smoking is not permitted inside the experience.
  • In the event that authorities establish mandatory sanitary measures, the corresponding guidelines must be respected throughout the tour.
  • Each session of the experience will last approximately 1 hour.
  • Minors under 12 years of age must be accompanied by a father, mother, or legal guardian, as applicable.
  • The show has a scheduled start date and time indicated on the ticket. In case of non-attendance, there will be no right to a refund of the amount paid, nor will there be a refund of the amount paid in case of arriving late past the time indicated on the ticket and being unable to enter the show.
  • The ticket cannot be used for other days and times. For more information, you can consult our Terms and Conditions, which you will find on our website www.mafaldainmersiva.com 
  • We are not responsible for consequences arising from the purchase of tickets through unofficial sales channels.
  • Subject to availability, date and/or time changes are permitted up to 72 hours before the start time of your experience. In such case, please contact us indicating your ticket ID via www.ticketek.com.ar
  • An audio guide is available, which can be accessed from your smartphone via a QR code found at the venue premises.
    Access to the show is not allowed with suitcases or other bulky objects.
  • No animals are allowed, except for assistance dogs.
  • Eating, drinking, or smoking inside the show is not permitted.
  • If sanitary measures are decreed, the indicated measures must be respected
    throughout the tour.
    THE STAFF AND EVENT ORGANIZATION WILL NOT BE RESPONSIBLE FOR:

  • The care of children. The responsible guardians must remain present during the development of the show for the entire duration and supervise the children's participation in the activities.
  • The custody of personal belongings or any other personal items.
  • Objects or belongings left behind at the show.
  • Participants who do not follow the instructions and coordination of the show.
  • Accidents that participating members of the public may suffer during the development of the show due to failure to comply with the safety rules of the show and of the staff are the sole responsibility of said participants.
  • Queues for access must be respected, as well as other order indications provided by the staff.

Sample care:

  • We want you to enjoy Immersive Mafalda and get close to its spaces, characters, and backdrops. We ask that you do so with care, helping us preserve every element so that those who come after you can also enjoy the experience in the best possible conditions.

The event staff and organization will not be held responsible for:

  • Childcare. Responsible adults must remain with them throughout the tour and supervise their participation in the different activities.
  • The custody of personal objects or any other item belonging to visitors.
  • Objects or belongings left behind within the experience.
  • The consequences resulting from a visitor failing to respect the instructions of the staff or the operating rules of the experience.
  • Accidents or damage that may occur as a result of non-compliance with the safety regulations or instructions given by the staff, without prejudice to any legal responsibilities that may apply.
  • Visitors must respect the access lines, the order of the tour, and all other instructions provided by the staff.
The project

Mafalda Immersive is a project built with the utmost respect for the original work and with the exclusive endorsement of Quino's family.

Mafalda Immersive is a project built with the utmost respect for the original work and with the exclusive endorsement of Quino's family.

Recognized with the Orillas Nuevas (New Shores) award from the Institut Français d’Argentine (IFA), in collaboration with the Williams Foundation and the Medifé Foundation.
Recognized with the Orillas Nuevas (New Shores) award from the Institut Français d’Argentine (IFA), in collaboration with the Williams Foundation and the Medifé Foundation.
Produced by New Sock and Kuarzo. Developed by Leskian. Associate producer: Crashband
Produced by New Sock and Kuarzo. Developed by Leskian. Associate producer: Crashband
Produced by New Sock and Kuarzo. Developed by Leskian. Associate producer: Crashband
© 2026 New Sock S.A. · Exclusive license of the Lavado Family · All rights reserved. New Sock S.A. and Leskian are the exclusive and global licensees of the Mafalda Immersive experience. Contact for international bookings: mafaldainmersivamundial@gmail.com
New Sock Socials
Contact
info@newsock.com.ar
Immersive Mafalda Socials
© 2026 New Sock S.A. · Exclusive license of the Lavado Family · All rights reserved. New Sock S.A. and Leskian are the exclusive and global licensees of the Mafalda Immersive experience. Contact for international bookings: mafaldainmersivamundial@gmail.com